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Graceful Suede Suede Suede Pointy Toe Chelsea Ankle Boots Women Back Zip Stiletto Heel shoes 256fc5

Graceful Suede Suede Suede Pointy Toe Chelsea Ankle Boots Women Back Zip Stiletto Heel shoes 256fc5

Whether your hate ‘em or love ‘em, everyone has a birthday.

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“Wait! Facebook knows your birthday?” Adidas Originals Terrex Agravic Gtx Goretex Grey Magenta Lifestyle Women AQ0233,.ASICS Gel Kayano 16 Running shoes Women’s Size 10 (2A) US Near Mint Condition,

But it’s also great for business marketing, too!

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Having a Facebook birthday offer is a win-win situation for both the customer and the business.MIA Maddock Bootie - Women's Size 6 - Olive,.

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birthday messenger bot

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New Ladies Pointy Toe over the knee High Boots high block Heels suede shoes Lady,.  The hope is that most people will bring family or friends with them to celebrate:

birthday bot on messenger for mexican restaurant

Other ideas for birthday offers you can deploy:

  • Discount code larger than what you usually offer in your promotions
  • A birthday bundle of your products
  • A free gift in-store the month of their birthday
  • Free choice of product from your site (this works well for digital product or physical)
  • 1-hour digital service/ evaluation/ optimization

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PUMA Fenty by Rihanna Brown Beige Bow Creepers Lace Up Platforms Sandals shoes,

Nike Women Free RN 2017 Running shoes 880840 501 NEW,

Now to set up the Facebook ad!

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The ad set is where the targeting magic happens.New Balance Size 6 M 530 V2 FLXRIDE bluee Glo Running Sneakers New Womens shoes,

setting up birthday ads

Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:

targeting for a birthday bot

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Once you have the targeting in place, you move over to create the actual ad.

Choose your creative (a photo or video), and then create the ad copy and headline.  You then connect the ad to your ManyChat JSON Growth Tool.

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Here is the opt-in flow I created for the restaurant:

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Adidas Originals Women's NMD_R2 shoes Core Black Noble Indigo CQ2008 Size 5.5,

Hit “Publish” and your ad will be submitted to Facebook for approval!

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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):

  • Average ad spend: $5.00 a day
  • 485 new subscribers
  • Cost per subscriber: $1.02 a subscriber
  • Relevancy Score of 6 (out of 10)
  • People see the ad around 2 times in a week (which means no ad fatigue)

Nike Hypervenom Phatal Firm Ground Soccer Boots Women's 8.5 US 599076-406,

campaign stats from running the birthday bot for 20 weeks

ASICS GEL-Nimbus 19 Running shoes, Women's Size 9, Navy Magenta,.  Other than that, it just runs in the background bringing my client new customers every week!

MM6 Maison Margiela Classic Low Hook and Loop Sneaker- Women's, Size 7.5, White,.

Nike WMNS Air Force 1 Hi Premium Suede women lifestyle sneakers NEW olive flak,

ASICS Ladies GEL-EXCITE 4 (T6E8N) Running shoes GRY WHT AQUA PK Sz. 7 M NIB,Learn more here.

 

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