Whether your hate ‘em or love ‘em, everyone has a birthday.
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“Wait! Facebook knows your birthday?” Skechers Women's Go Walk Joy Slip On Trainers bluee (Navy White Nvw) 5 (38 EU),.Skechers Womens Go Step Lite Origin Walking Fitness shoes Trainers Charcoal,
But it’s also great for business marketing, too!
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Having a Facebook birthday offer is a win-win situation for both the customer and the business.Splendid Women's Selia, Burgundy, Size 8.0,.
TORY BURCH Sneakers, Dakota Cavvas Metallic, fire orange gold, size 7.5,.
Steve Madden-Ann Mitchell-Ann Marino Women Boots NWT,
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Thigh High River Island Boots New,Tamaris Schnürstiefel Badam 1-1-26722-21-425 brown,.Skechers Street Women's Moda-Pearl Rhinestone Quarter Fashion Sneaker,.
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Skechers Women's Relaxed Fit Granola Fresh Spirit Slide Sandal Pink Slides,. The hope is that most people will bring family or friends with them to celebrate:
Other ideas for birthday offers you can deploy:
- Discount code larger than what you usually offer in your promotions
- A birthday bundle of your products
- A free gift in-store the month of their birthday
- Free choice of product from your site (this works well for digital product or physical)
- 1-hour digital service/ evaluation/ optimization
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SOCOFY Women Retro Knee High Boots Splicing Jacquard Fur Causal Lace up Zip,
Stivali women Tacco Plateau 12 black Pleaser BRAVO-109,
Now to set up the Facebook ad!
New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
|Heel Height:||Flat (0 to 1/2 in.)|
|Model Number:||17W201110||Item Width:||9.00|
|Style:||Trail Run Shoes||MPN:|
|US Shoe Size (Women's):||11.0||UPC:|
Does not apply
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The ad set is where the targeting magic happens.Skechers Women's Galaxies Witty Talk Fashion Sneaker,
Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:
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Once you have the targeting in place, you move over to create the actual ad.
Choose your creative (a photo or video), and then create the ad copy and headline. You then connect the ad to your ManyChat JSON Growth Tool.
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Here is the opt-in flow I created for the restaurant:
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Hit “Publish” and your ad will be submitted to Facebook for approval!
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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):
- Average ad spend: $5.00 a day
- 485 new subscribers
- Cost per subscriber: $1.02 a subscriber
- Relevancy Score of 6 (out of 10)
- People see the ad around 2 times in a week (which means no ad fatigue)
Steve Madden Womens Empire Black Fashion Sneakers shoes 6 Medium (B,M) BHFO 8532,
SoftWalk Women's Rocklin Boot Black Cow Suede Leather Ankle Boots,. Other than that, it just runs in the background bringing my client new customers every week!
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Steven by Steve Madden Womens Traveler Sneakers Low Top Lace Up, Grey, Size 11.0,
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