Vans Sk8 Hi Mte UC5 UC5 UC5 Lavande bluee Médiévale 46c7dd

Vans Sk8 Hi Mte UC5 UC5 UC5 Lavande bluee Médiévale 46c7dd

Vans Sk8 Hi Mte UC5 UC5 UC5 Lavande bluee Médiévale 46c7dd

Whether your hate ‘em or love ‘em, everyone has a birthday.

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“Wait! Facebook knows your birthday?” Tretorn Women's NYLITE PLUS pink gold Size US 5.5,.Vans Womens Ward Low Top Lace Up Fashion Sneakers, Black White, Size 9.5,

But it’s also great for business marketing, too!

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Having a Facebook birthday offer is a win-win situation for both the customer and the business.Womens adidas originals FLB W- BA7760-Women’s Size 8.5,.


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birthday messenger bot

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Vintage Nike Air Trainer Patrol 90s Nos Nike Hi Tops Deadstock Sz 7.5 Wmns,.  The hope is that most people will bring family or friends with them to celebrate:

birthday bot on messenger for mexican restaurant

Other ideas for birthday offers you can deploy:

  • Discount code larger than what you usually offer in your promotions
  • A birthday bundle of your products
  • A free gift in-store the month of their birthday
  • Free choice of product from your site (this works well for digital product or physical)
  • 1-hour digital service/ evaluation/ optimization

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Now to set up the Facebook ad!

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The ad set is where the targeting magic happens.Women’s Nike Odyssey React GPX RS Floral Platinum Size 5. AV3521-001,

setting up birthday ads

Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:

targeting for a birthday bot

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Once you have the targeting in place, you move over to create the actual ad.

Choose your creative (a photo or video), and then create the ad copy and headline.  You then connect the ad to your ManyChat JSON Growth Tool.

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Here is the opt-in flow I created for the restaurant:

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Vince Camuto Women's Mordona Knee-High Leather Boot NWOB,

Hit “Publish” and your ad will be submitted to Facebook for approval!

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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):

  • Average ad spend: $5.00 a day
  • 485 new subscribers
  • Cost per subscriber: $1.02 a subscriber
  • Relevancy Score of 6 (out of 10)
  • People see the ad around 2 times in a week (which means no ad fatigue)

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campaign stats from running the birthday bot for 20 weeks

Womens Adidas Samba pink Trainers Core Black Gum Trainers shoes,.  Other than that, it just runs in the background bringing my client new customers every week!

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Women's Black Leather Official Harley-Davidson Boots Size 6,

WMNS Nike Air Max 1 SE SZ 8 White Black 881101-100,Learn more here.


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