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Whether your hate ‘em or love ‘em, everyone has a birthday.

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“Wait! Facebook knows your birthday?” WOMENS NIKE PEGASUS 34 RUNNING SHOES SIZE 8 SUMMIT WHITE-blueE,.Women's J B Dillon JBW2300 Brown Goat Skin Leather Cross Western Cowboy Boots,

But it’s also great for business marketing, too!

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Having a Facebook birthday offer is a win-win situation for both the customer and the business.Womens Skechers You White Black Slip On Comfort shoes Trainers UK Size,.

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birthday messenger bot

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Womens white short boots size 10, new never worn, Rue 21 etc.,.

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Women's Nike Air Vapormax Flyknit Oreo shoes -Size 11 -849557 041 New ,.  The hope is that most people will bring family or friends with them to celebrate:

birthday bot on messenger for mexican restaurant

Other ideas for birthday offers you can deploy:

  • Discount code larger than what you usually offer in your promotions
  • A birthday bundle of your products
  • A free gift in-store the month of their birthday
  • Free choice of product from your site (this works well for digital product or physical)
  • 1-hour digital service/ evaluation/ optimization

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Women's Puma Cleated Creeper Suede Sneakers, New Musgo Green Walking shoes 8.5,

Now to set up the Facebook ad!

Item specifics

Condition:
New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
Brand:

Unbranded

Style: Ankle Boots

Women's Harley Davidson Boots 7.5 Very Nice,.

The ad set is where the targeting magic happens.Womens Lace Up Outdoor Sports Fashion Sneakers Hiking Casual Round Toe SHoes Hot,

setting up birthday ads

Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:

targeting for a birthday bot

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Once you have the targeting in place, you move over to create the actual ad.

Choose your creative (a photo or video), and then create the ad copy and headline.  You then connect the ad to your ManyChat JSON Growth Tool.

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Here is the opt-in flow I created for the restaurant:

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Hit “Publish” and your ad will be submitted to Facebook for approval!

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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):

  • Average ad spend: $5.00 a day
  • 485 new subscribers
  • Cost per subscriber: $1.02 a subscriber
  • Relevancy Score of 6 (out of 10)
  • People see the ad around 2 times in a week (which means no ad fatigue)

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campaign stats from running the birthday bot for 20 weeks

Women's Nike Air Max Deluxe shoes -Midnight Navy -Size 7 -AQ1272 001 New ,.  Other than that, it just runs in the background bringing my client new customers every week!

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Womens high top nike sneakers,

Womens Platform Round Toe Lace Up High Heel Stiletto Ankle Boots shoes Plus Size,Learn more here.

 

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