Womens Nike Air Air Air Huarache Run Peach White 634835 607 Size UK 4_4.5_6_7 3a3ded

Womens Nike Air Air Air Huarache Run Peach White 634835 607 Size UK 4_4.5_6_7 3a3ded

Womens Nike Air Air Air Huarache Run Peach White 634835 607 Size UK 4_4.5_6_7 3a3ded

Whether your hate ‘em or love ‘em, everyone has a birthday.

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“Wait! Facebook knows your birthday?” Nocona Western Leather Boots Women's 8101 Black with Red Tip Size 5 B NEW,.Womens Over Knee Thigh Boots Sexy Dancing Nightclub High Slim Heel Leather shoes,

But it’s also great for business marketing, too!

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Having a Facebook birthday offer is a win-win situation for both the customer and the business.XTI Women’s 48375 Ankle Boots Black (black Black ) 5.5 UK,.

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birthday messenger bot

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Womens Nike AIR MAX 90 LX Running shoes -Dusty Peach -898512 201 -Sz 6.5 -New,.  The hope is that most people will bring family or friends with them to celebrate:

birthday bot on messenger for mexican restaurant

Other ideas for birthday offers you can deploy:

  • Discount code larger than what you usually offer in your promotions
  • A birthday bundle of your products
  • A free gift in-store the month of their birthday
  • Free choice of product from your site (this works well for digital product or physical)
  • 1-hour digital service/ evaluation/ optimization

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Z-Coil Freedom S R FW-02420 WOMEN'S Walk Run shoes Black 6 US ENCLOSED COIL,

Now to set up the Facebook ad!

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The ad set is where the targeting magic happens.ZIGI SOHO Dakara Black Leather Knee High Riding Boots Women's Size 11 M ,

setting up birthday ads

Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:

targeting for a birthday bot

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Once you have the targeting in place, you move over to create the actual ad.

Choose your creative (a photo or video), and then create the ad copy and headline.  You then connect the ad to your ManyChat JSON Growth Tool.

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Here is the opt-in flow I created for the restaurant:

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Hit “Publish” and your ad will be submitted to Facebook for approval!

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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):

  • Average ad spend: $5.00 a day
  • 485 new subscribers
  • Cost per subscriber: $1.02 a subscriber
  • Relevancy Score of 6 (out of 10)
  • People see the ad around 2 times in a week (which means no ad fatigue)

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campaign stats from running the birthday bot for 20 weeks

Womens Suede Side Zip Buckle Stap Sexy High Block Heels Thigh Boots Casual shoes,.  Other than that, it just runs in the background bringing my client new customers every week!

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ZARA NEW WOMAN SS18 BLACK FLAT LEATHER CHELSEA BOOTS WITH STUDS 3&4&6&7&8,

Zara women Pre Owned Distressed black leather combat boots size 37,Learn more here.

 

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