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Red wing shoes shoes shoes 9.5  Ladies Brown with Purple on the shoe and laces, Aluminum Toe f566d0

Red wing shoes shoes shoes 9.5  Ladies Brown with Purple on the shoe and laces, Aluminum Toe f566d0

Whether your hate ‘em or love ‘em, everyone has a birthday.

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“Wait! Facebook knows your birthday?” Bearpaw Women's Angela Mid Calf Boot,.Divine 3 Heel Mid Shaft Boots Ivory Victorian Lace Size 11,

But it’s also great for business marketing, too!

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Having a Facebook birthday offer is a win-win situation for both the customer and the business.Born Ravine French Roast Brown Leather Lace Up shoes M W NIB,.

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Lucky Brand Birkita Woman's Taupe Leather Suede Zipped Ankle Booties US Size 8,OMGBRAND NEW NO BOXLUCKY BRAND Cognac Genuine Suede Fringe Moccasin Boots10,.Ellie shoes Women's 420 Quinley Boot - Choose SZ color,.

Women Over The Knee Boots Motorcycle Back Zipper Slim High Heels shoes Plus Size,.

FRYE Camel Leather Knee Flat Boots Size 5.5 US 8,

birthday messenger bot

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New Womens Wolverine Floorhand 10697 waterproof gold leather 6 inch work Boot,3.1 Phillip Lim. Kyoto Grey Crushed-velvet Ankle Boot, Women Size 37, 695,.Women's Isaac Mizrahi KATHARINE 3 Flats Loafers Pink Multi Fuchsia Mango Bow,.

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Naot Trendy Black Patent Leather Mary Jane Dress Casual Heel shoes Womens 40 9,.  The hope is that most people will bring family or friends with them to celebrate:

birthday bot on messenger for mexican restaurant

Other ideas for birthday offers you can deploy:

  • Discount code larger than what you usually offer in your promotions
  • A birthday bundle of your products
  • A free gift in-store the month of their birthday
  • Free choice of product from your site (this works well for digital product or physical)
  • 1-hour digital service/ evaluation/ optimization

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Now to set up the Facebook ad!

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The ad set is where the targeting magic happens.AD504 CRUZ shoes brown leather women ankle boots EU 35,

setting up birthday ads

Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:

targeting for a birthday bot

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Once you have the targeting in place, you move over to create the actual ad.

Choose your creative (a photo or video), and then create the ad copy and headline.  You then connect the ad to your ManyChat JSON Growth Tool.

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Here is the opt-in flow I created for the restaurant:

DEMONIA Shaker-56 Series4 1 2 Wedge PF Goth Punk Alternative Ankle-High Boot,

Aerosoles Womens double trouble 2 Closed Toe Ankle Fashion Boots,

Hit “Publish” and your ad will be submitted to Facebook for approval!

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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):

  • Average ad spend: $5.00 a day
  • 485 new subscribers
  • Cost per subscriber: $1.02 a subscriber
  • Relevancy Score of 6 (out of 10)
  • People see the ad around 2 times in a week (which means no ad fatigue)

Carlos by Carlos Santana Womens Axel Leather Pointed Toe Mid-Calf Cowboy Boots,

campaign stats from running the birthday bot for 20 weeks

Amblers Safety FS209 Unisex Toe Cap Water Resistant S3 Rigger Safety Boots Black,.  Other than that, it just runs in the background bringing my client new customers every week!

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Fashion Women's Collegiate Block Heels Pull on Round Toe Lace up Knee high Boots,

Womens Rabbit Fur Lined Slip On Loafers Buckle Slipper Mules shoes Flats Leather,Learn more here.

 

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