Whether your hate ‘em or love ‘em, everyone has a birthday.
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“Wait! Facebook knows your birthday?” Bos & Co Women's Red Basey Waterproof Lace-Up Boot Size 38 (Size 7) S2127,.Jil Sander Black Leather Boots 39, Buckled Motorcycle High Heel Ankle Boots,
But it’s also great for business marketing, too!
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Having a Facebook birthday offer is a win-win situation for both the customer and the business.Pleaser Devious Domina 2000 Stretch Black Faux Leather Knee High Boots High Heel,.
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SUPERBE BOTTES BOTTINE CUIR ASTRAL KATY red SANGLÉ VINTAGE 80 NEUF T.38.5,. The hope is that most people will bring family or friends with them to celebrate:
Other ideas for birthday offers you can deploy:
- Discount code larger than what you usually offer in your promotions
- A birthday bundle of your products
- A free gift in-store the month of their birthday
- Free choice of product from your site (this works well for digital product or physical)
- 1-hour digital service/ evaluation/ optimization
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Jessica Simpson alpine Leather mid High black Boots Size 6.5 36.5,
Now to set up the Facebook ad!
New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
Does not apply
|Features & Fastening:||Zip|
|Shoe Size:||Various size||Width:||Various|
|US Shoe Size (Women's):||US 2||Brand:|
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The ad set is where the targeting magic happens.Pleaser SEDUCE-3028 5 Inch Ribbon Stretch Thigh Boot With Grommet,
Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:
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Once you have the targeting in place, you move over to create the actual ad.
Choose your creative (a photo or video), and then create the ad copy and headline. You then connect the ad to your ManyChat JSON Growth Tool.
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Here is the opt-in flow I created for the restaurant:
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Hit “Publish” and your ad will be submitted to Facebook for approval!
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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):
- Average ad spend: $5.00 a day
- 485 new subscribers
- Cost per subscriber: $1.02 a subscriber
- Relevancy Score of 6 (out of 10)
- People see the ad around 2 times in a week (which means no ad fatigue)
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