Whether your hate ‘em or love ‘em, everyone has a birthday.
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“Wait! Facebook knows your birthday?” AQUATALIA BY MARVIN K XUBE BLACK SUEDE WEDGE HEELS SZ 6.5,.T.U.K. Stiefelette SKULL AND pinkS COMBAT SHOES T2229,
But it’s also great for business marketing, too!
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Having a Facebook birthday offer is a win-win situation for both the customer and the business.ASH ‘Spot’ Leather Suede Moccasin Wedge Bootie Fringe Brown Size US 6 EU 37,.
Boot Nine West Delayna Black Fabric,.
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CLARKS Women's Swansea Grove Motorcycle Boot,PRIMA EDIZIONE FOOTWEAR WOMAN SOCKET LEATHER BLACK - F7C1,.Munro Francee Booties - Women's Size 10 M - Navy,.
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Brand New Woman's DC shoes Snow Boots Size 5,. The hope is that most people will bring family or friends with them to celebrate:
Other ideas for birthday offers you can deploy:
- Discount code larger than what you usually offer in your promotions
- A birthday bundle of your products
- A free gift in-store the month of their birthday
- Free choice of product from your site (this works well for digital product or physical)
- 1-hour digital service/ evaluation/ optimization
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A.P.C Suede Heel Moccasin shoes Size 38(K-52324),
Now to set up the Facebook ad!
|Condition:||New without box : |
A brand-new, unused, and unworn item (including handmade items) that is not in original packaging or may be missing original packaging materials (such as the original box or bag). The original tags may not be attached. For example, new shoes (with absolutely no signs of wear) that are no longer in their original box fall into this category. See all condition definitions- opens in a new window or tab
|Seller Notes:||“LEFTOVER INVENTORY. NEW NO BOX. EXCELLENT CONDITION”|
|Style:||Ankle Boots||Heel Height:||High (3 in. and Up)|
|US Shoe Size (Women's):||6.5||Material:||Leather|
|Width:||Medium (B, M)||Fastening:||Lace Up|
Does not apply
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The ad set is where the targeting magic happens.Free Bird By Steven Women's Lion Ankle Bootie Sz 9 Grey,
Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:
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Once you have the targeting in place, you move over to create the actual ad.
Choose your creative (a photo or video), and then create the ad copy and headline. You then connect the ad to your ManyChat JSON Growth Tool.
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Here is the opt-in flow I created for the restaurant:
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Hit “Publish” and your ad will be submitted to Facebook for approval!
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NEW Cole Haan Adler Women's Black Leather Knee Boots US Size 6.5 B shoes 731,Free People Ranger Ankle Boot Size 6 NEW MSRP 110,.LISA TUCCI Traum grey Lackleder Schnürsstiefeletten, Gr. 37, Top Zustand,.
Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):
- Average ad spend: $5.00 a day
- 485 new subscribers
- Cost per subscriber: $1.02 a subscriber
- Relevancy Score of 6 (out of 10)
- People see the ad around 2 times in a week (which means no ad fatigue)
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HOGAN Vintage Wedge Lace-up Ankle Boots in Tan Pony made in ITALY size 7.5,. Other than that, it just runs in the background bringing my client new customers every week!
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Alberto Fermani Womens Bellina White Dress Boots 7.5 Medium (B,M) BHFO 4964,
Dafna Scout Women Hiking Boots shoes Lace Up Canvas Wedge Military New Comfort,Learn more here.
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