Whether your hate ‘em or love ‘em, everyone has a birthday.
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“Wait! Facebook knows your birthday?” BED STU COBBLER SERIES - boots hand crafted genuine Leather Goodyear Welt Sz 7,.Pikolinos SEGOVIA Ladies Smooth Leather Reptile Heeled Winter Boots Cuero Tan,
But it’s also great for business marketing, too!
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Having a Facebook birthday offer is a win-win situation for both the customer and the business.Erogance Credch High Heels Overknee Boots Black Faux Leather 37-46 New 3623l,.
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Frye Phillip Studded Harness Boots Dark Brown Size 7,. The hope is that most people will bring family or friends with them to celebrate:
Other ideas for birthday offers you can deploy:
- Discount code larger than what you usually offer in your promotions
- A birthday bundle of your products
- A free gift in-store the month of their birthday
- Free choice of product from your site (this works well for digital product or physical)
- 1-hour digital service/ evaluation/ optimization
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Now to set up the Facebook ad!
|Condition:||Pre-owned : |
An item that has been used or worn previously. See the seller’s listing for full details and description of any imperfections.See all condition definitions- opens in a new window or tab
|Seller Notes:||“In excellent pre-owned condition. Please see picture for more details of the condition of these boots.”|
|Country/Region of Manufacture:||Italy||Pattern:||Solid|
|Style:||Chelsea Boots||Fastening:||Pull On|
|Boot Shaft Height:||Ankle||Features:||Buckle, Elastic|
|US Shoe Size (Women's):||11||EUR Shoe Size (Women's):||EUR 43.5|
|Heel Height:||Low (3/4 in. to 1 1/2 in.)||Color:|
|Width:||Medium (B, M)||Brand:|
|UK Shoe Size (Women's):||UK 8.5||Toe Type:||Round Toe|
Does not apply
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The ad set is where the targeting magic happens.NIB Rockport (Cobb Hill) CH3436 Women's Bethany Black Floral Combat Boot,
Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:
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Once you have the targeting in place, you move over to create the actual ad.
Choose your creative (a photo or video), and then create the ad copy and headline. You then connect the ad to your ManyChat JSON Growth Tool.
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Here is the opt-in flow I created for the restaurant:
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Winter Boots Fitzsimmons Chameleon Pink Chameleon Pink ,
Hit “Publish” and your ad will be submitted to Facebook for approval!
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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):
- Average ad spend: $5.00 a day
- 485 new subscribers
- Cost per subscriber: $1.02 a subscriber
- Relevancy Score of 6 (out of 10)
- People see the ad around 2 times in a week (which means no ad fatigue)
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Superga Women's 2750 Britishw Sneaker - Choose SZ color,. Other than that, it just runs in the background bringing my client new customers every week!
shoes REBECCA VAN DIK Femme black V359-NE,.
Jessica Simpson Dakee Black Open Toe Boots - SIZE 6,
Homers Womens Suede Crosta Zipper Front Ankle Booties Taupe Size 38.5 8.5,Learn more here.
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