Marco Pizzi Made in Fabric Fabric Fabric Patent Leather Thigh High 3.6 Heel Boots Sz 7 2c1002

Marco Pizzi Made in  Fabric Fabric Fabric Patent Leather Thigh High 3.6  Heel Boots Sz 7 2c1002

Marco Pizzi Made in Fabric Fabric Fabric Patent Leather Thigh High 3.6 Heel Boots Sz 7 2c1002

Whether your hate ‘em or love ‘em, everyone has a birthday.

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“Wait! Facebook knows your birthday?” LILI MILL SCHUHWERK FRAU STIEFELETTE LEDER purpleT - 0B98,.New Harley-Davidson women's boots, size 9.5 medium, black, 105,

But it’s also great for business marketing, too!

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Having a Facebook birthday offer is a win-win situation for both the customer and the business.David Tate Frauen Stiefel black Groesse 9 US 40 EU,.

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birthday messenger bot

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DANSKO Womens 'Baylee' Black Kidskin Leather Ankle Booties Sz 41 NEW 229311,.  The hope is that most people will bring family or friends with them to celebrate:

birthday bot on messenger for mexican restaurant

Other ideas for birthday offers you can deploy:

  • Discount code larger than what you usually offer in your promotions
  • A birthday bundle of your products
  • A free gift in-store the month of their birthday
  • Free choice of product from your site (this works well for digital product or physical)
  • 1-hour digital service/ evaluation/ optimization

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Smoky Mountain Women's Jolene 11 Brown Oil Distress Leather Cowboy Boots 6072,

Now to set up the Facebook ad!

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The ad set is where the targeting magic happens.Tamaris Stiefeletten Marcel Ostertag Tacita 1-1-25314-22-551 purple,

setting up birthday ads

Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:

targeting for a birthday bot

Bearpaw Women's Emma Short Boots 8 , Suede Round-Toe Hickory Champagne Size8Us,NEW Carlo Pazolini Moto Black Leather Double Zip Shiny Buckle Boot size 10,.Nine West Womens Owenford Leather Pointed Toe Knee High, Dark Brown, Size 10.0,.

Once you have the targeting in place, you move over to create the actual ad.

Choose your creative (a photo or video), and then create the ad copy and headline.  You then connect the ad to your ManyChat JSON Growth Tool.

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Here is the opt-in flow I created for the restaurant:

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Hit “Publish” and your ad will be submitted to Facebook for approval!

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Patricia Nash Womens Angela Closed Toe Mid-Calf Fashion, Tan Patchwork, Size 8.0,Vince Camuto Womens keliana Fabric Open Toe Over Knee Fashion Boots,.Nocona Women's Acento Equestrian Boot Size 6B,.

Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):

  • Average ad spend: $5.00 a day
  • 485 new subscribers
  • Cost per subscriber: $1.02 a subscriber
  • Relevancy Score of 6 (out of 10)
  • People see the ad around 2 times in a week (which means no ad fatigue)

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campaign stats from running the birthday bot for 20 weeks

WM'S 7.5 BEAUTIFUL RARE RICHARD TYLER PIA TALL SUEDE LEATHER LINED BOOTS XLNT,.  Other than that, it just runs in the background bringing my client new customers every week!

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DEMONIA Women's Black Tiered Platform Lace-Up Gogo Dancer Knee High Boots,

Chaco Borealis Mid WP Boot - Women's Size 8, Spice Brown,Learn more here.

 

[Women's Ariat Western Brown & Mint Green Sz 9B Leather Cowboy Boots NEW, DEMONIA Bear-205 Series4 1 2 PF Knee-High Boots,]