Alegria Feliz PG Lite FEL-714 Snake Hook Loop Clogs Clogs Clogs Mary Jane shoes Women's 9.5 0401b8

Alegria Feliz PG Lite FEL-714 Snake Hook Loop Clogs Clogs Clogs Mary Jane shoes Women's 9.5 0401b8

Alegria Feliz PG Lite FEL-714 Snake Hook Loop Clogs Clogs Clogs Mary Jane shoes Women's 9.5 0401b8

Whether your hate ‘em or love ‘em, everyone has a birthday.

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“Wait! Facebook knows your birthday?” Vince. Jadon White SU Size 10 M,.CELINE BOOTS IN STRETCH BLACK LEATHER - THIGH HIGH OVER KNEE BOOTS & STACK HEEL,

But it’s also great for business marketing, too!

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Having a Facebook birthday offer is a win-win situation for both the customer and the business.Rieker Pantoletten Regina 6585344 grey,.

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New MANOLO BLAHNIK PASCALARE S.Velukid Grey Suede Boots SHOES Heel 40.5,Reebok F S Hi Eden Women's shoes,.NEW Stuart Weitzman Alljack Over the Knee Boot - Praline Suede - Size 7.5 M,.

Christian Louboutin Monica Black Suede Thigh-High Over Knee Boots Euro 38,.

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birthday messenger bot

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Fly London Women’'s Lynt318fly High Boots Black (Black 000) 7 (40 EU),.  The hope is that most people will bring family or friends with them to celebrate:

birthday bot on messenger for mexican restaurant

Other ideas for birthday offers you can deploy:

  • Discount code larger than what you usually offer in your promotions
  • A birthday bundle of your products
  • A free gift in-store the month of their birthday
  • Free choice of product from your site (this works well for digital product or physical)
  • 1-hour digital service/ evaluation/ optimization

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Now to set up the Facebook ad!

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The ad set is where the targeting magic happens.Tory Burch Women's Vintage Buffalo Print Simone Over The Knee Boot shoes (7.5),

setting up birthday ads

Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:

targeting for a birthday bot

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Once you have the targeting in place, you move over to create the actual ad.

Choose your creative (a photo or video), and then create the ad copy and headline.  You then connect the ad to your ManyChat JSON Growth Tool.

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Here is the opt-in flow I created for the restaurant:

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Hit “Publish” and your ad will be submitted to Facebook for approval!

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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):

  • Average ad spend: $5.00 a day
  • 485 new subscribers
  • Cost per subscriber: $1.02 a subscriber
  • Relevancy Score of 6 (out of 10)
  • People see the ad around 2 times in a week (which means no ad fatigue)

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campaign stats from running the birthday bot for 20 weeks

Valentino Garavani Rockstud Killer Black Patent Leather Bootie 37.5 7.5,.  Other than that, it just runs in the background bringing my client new customers every week!

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Jimmy Choo Mendez Red Suede Leather Ankle Booties SZ 40.5 10.5 New Heels 895,Learn more here.

 

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