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Whether your hate ‘em or love ‘em, everyone has a birthday.

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“Wait! Facebook knows your birthday?” MANOLO BLAHNIK Beige Leather Ankle Boots Womens Size (36-6) Holiday Gift,.Rag & Bone Anders Bootie,

But it’s also great for business marketing, too!

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Having a Facebook birthday offer is a win-win situation for both the customer and the business.DDBL029-1 DOUBLE D BY OLD GRINGO SKAT KAT CHEETAH PRINT FRINGE ANKLE BOOTS,.

Martin Margiela Black Ankle Boots Asymmetric Block Heel - Size 38 IT - 8 US,.

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Propet Women's Shannon Loafer Indigo Velour 6.5 M US,

birthday messenger bot

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Easy Spirit Antil Women's Black Leather Moc Toe Loafer 9 Medium,.  The hope is that most people will bring family or friends with them to celebrate:

birthday bot on messenger for mexican restaurant

Other ideas for birthday offers you can deploy:

  • Discount code larger than what you usually offer in your promotions
  • A birthday bundle of your products
  • A free gift in-store the month of their birthday
  • Free choice of product from your site (this works well for digital product or physical)
  • 1-hour digital service/ evaluation/ optimization

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Now to set up the Facebook ad!

Item specifics

Condition:
New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
Marca: JIMMY CHOO London
Allacciatura: Da infilare Stile: Stivaletto
Tipo di tacco: Cm 9 Colore principale: Nero Leo
Altezza tacco: Tacco alto (8-11 cm) Colore esatto: Nero Leo
MPN:

JimmyChoo132BlaineLeoPrintNappaSmokeBlack

Materiale: Pelle Nappa e Pony

Christian Louboutin Boots Botalili 2018 from France, Black tall stiletto boots,.

The ad set is where the targeting magic happens.NIB LOEFFLER RANDALL WENDY KNIT CUFF LEATHER PLATFORM BOOTS GREY SIZE 8,

setting up birthday ads

Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:

targeting for a birthday bot

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Once you have the targeting in place, you move over to create the actual ad.

Choose your creative (a photo or video), and then create the ad copy and headline.  You then connect the ad to your ManyChat JSON Growth Tool.

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Aquatalia Women's Farrow Ankle Bootie - Choose SZ color,Jimmy Choo Brandon 85 Leather Sock Bootie, 37,.Womens reebok alloy safety toe shoes,.

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Here is the opt-in flow I created for the restaurant:

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Hit “Publish” and your ad will be submitted to Facebook for approval!

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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):

  • Average ad spend: $5.00 a day
  • 485 new subscribers
  • Cost per subscriber: $1.02 a subscriber
  • Relevancy Score of 6 (out of 10)
  • People see the ad around 2 times in a week (which means no ad fatigue)

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campaign stats from running the birthday bot for 20 weeks

Loeffler Randall Isla Pointed Toe Ankle Boots 049, Black Multi, 8.5 US,.  Other than that, it just runs in the background bringing my client new customers every week!

La Martina Polo women's leather shoes heel boots size EU 37 UK 4 US 6 beige,.

MIU MIU Caltazure women Marmo Bianco - Patent Leather Boots - size UK 6 EU 40,

Earth Women's Pegasus Almond Full Grain Leather 10 B US,Learn more here.

 

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