Whether your hate ‘em or love ‘em, everyone has a birthday.
Fashion Womens Pointy Toe Lace Up Wedge Heel Platform Pumps shoes Leather SIBO,
“Wait! Facebook knows your birthday?” HELLA BLACK LEATHER PEEP TOE PLATFORM SANDALS 4.5 HEEL US 7-7.5 EU 38 COMFORT,.E17-LB35 shoes women 37 SABOT LAURA BELLARIVA LILLA 100% PELLE MADE IN ITALY,
But it’s also great for business marketing, too!
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Having a Facebook birthday offer is a win-win situation for both the customer and the business.Wolky shoes Walking Slip-On Ballet Flats Black Textured Snake Prt Size 40 8.5-9,.
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Fashion Womens High Heel Stiletto Pumps Denim Leisure Rivet Retro Sneaker shoes,Ana Lublin MIRELA Yellow Lace up,.SAS Simplify Women's 8.5M Antique Wine Leather Loafer Comfort shoes,.
Casual Women Round Toe Bowknot Block Heels Lolita Sweet Cross Strap shoes haihk,. The hope is that most people will bring family or friends with them to celebrate:
Other ideas for birthday offers you can deploy:
- Discount code larger than what you usually offer in your promotions
- A birthday bundle of your products
- A free gift in-store the month of their birthday
- Free choice of product from your site (this works well for digital product or physical)
- 1-hour digital service/ evaluation/ optimization
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Now to set up the Facebook ad!
|Condition:||Pre-owned : |
An item that has been used or worn previously. See the seller’s listing for full details and description of any imperfections.See all condition definitions- opens in a new window or tab
|Seller Notes:||“Some wear signs. Please see photos.”|
|Style:||Pumps, Classics||Country/Region of Manufacture:||Italy|
|US Shoe Size (Women's):||7||Toe Style:||Peep Toes|
|Width:||Medium (B, M)||Fastening:||Slip On|
|Heel Height:||High (3 in. and Up)||UPC:|
Does not apply
Rag & Bone Cantor Oxford shoes,.
The ad set is where the targeting magic happens.'Ladies Rieker' Casual shoes - L0561,
Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:
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Once you have the targeting in place, you move over to create the actual ad.
Choose your creative (a photo or video), and then create the ad copy and headline. You then connect the ad to your ManyChat JSON Growth Tool.
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Here is the opt-in flow I created for the restaurant:
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Hit “Publish” and your ad will be submitted to Facebook for approval!
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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):
- Average ad spend: $5.00 a day
- 485 new subscribers
- Cost per subscriber: $1.02 a subscriber
- Relevancy Score of 6 (out of 10)
- People see the ad around 2 times in a week (which means no ad fatigue)
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SWIMS FOOTWEAR WOMAN SLIP-ON CLOTH blueE - AF19,. Other than that, it just runs in the background bringing my client new customers every week!
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Franco Sarto Women's Gracie Loafer Flat Molten gold 6.5 M US,
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[Stella McCartney shoes, brown with gold buckle, size 38, new with box and bag, Comfort Plus by Predictions size 7 Off White Elegant Women's shoes,]