Whether your hate ‘em or love ‘em, everyone has a birthday.
Brand New Keds Champion White Leather shoes,
“Wait! Facebook knows your birthday?” Balance Women's Fresh Foam Arishi v1 Running shoes, Dusted Peach Vortex, 9 B US,.Bass MILANO Wo's US 7.5M Brown Leather Pull On Slouchy Heel Casual Midcalf Boots,
But it’s also great for business marketing, too!
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Having a Facebook birthday offer is a win-win situation for both the customer and the business.Bearpaw Women's Virginia Boot Hickory II Size 8,.
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Born handcrafted footwear women Sz 8 leather Natural Brown high heel boot,
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Burnetie Women's Hawk-Low Sneaker 387272 Light Pink Textile Leather Sneakers,.
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Boots KENZO Brown Leather T 37.5 GOOD CONDITION,. The hope is that most people will bring family or friends with them to celebrate:
Other ideas for birthday offers you can deploy:
- Discount code larger than what you usually offer in your promotions
- A birthday bundle of your products
- A free gift in-store the month of their birthday
- Free choice of product from your site (this works well for digital product or physical)
- 1-hour digital service/ evaluation/ optimization
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Asics GT-2000 5 Women's Running shoes, Grey White Pink, Narrow Width,
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Now to set up the Facebook ad!
New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
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The ad set is where the targeting magic happens.Bellini Women's Capital Ankle Boot Tobacco Microsuede Ankle Boots,
Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:
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Once you have the targeting in place, you move over to create the actual ad.
Choose your creative (a photo or video), and then create the ad copy and headline. You then connect the ad to your ManyChat JSON Growth Tool.
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Here is the opt-in flow I created for the restaurant:
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Hit “Publish” and your ad will be submitted to Facebook for approval!
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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):
- Average ad spend: $5.00 a day
- 485 new subscribers
- Cost per subscriber: $1.02 a subscriber
- Relevancy Score of 6 (out of 10)
- People see the ad around 2 times in a week (which means no ad fatigue)
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BZees Women's Leeza Sneaker - Choose SZ color,. Other than that, it just runs in the background bringing my client new customers every week!
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Brooks Womens Ricochet Navy bluee White Running shoes Size 10.5 (177394),
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