Whether your hate ‘em or love ‘em, everyone has a birthday.
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“Wait! Facebook knows your birthday?” Balenciaga Race Runner Metallic Leather Sneaker,.BNIB Nike Free RN Flyknit 2017 Trainers Womens UK 5.5 (EUR 39) NEW 880844-003,
But it’s also great for business marketing, too!
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Having a Facebook birthday offer is a win-win situation for both the customer and the business.Blondo Women's Villa Waterproof Ankle Bootie Black Suede 6.5 M US,.
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BNIB TORY BURCH Carter SlipOn Sneaker Spark gold Snow White SZ 8 MSRP 258,. The hope is that most people will bring family or friends with them to celebrate:
Other ideas for birthday offers you can deploy:
- Discount code larger than what you usually offer in your promotions
- A birthday bundle of your products
- A free gift in-store the month of their birthday
- Free choice of product from your site (this works well for digital product or physical)
- 1-hour digital service/ evaluation/ optimization
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Asics GT-2000 7 Womens Trail Running shoes - Black Feather Grey,
BRUNO FRISONI REDUCED Leather Mid Calf Black Leather Boot Size 38 Pre-owned,
Now to set up the Facebook ad!
Pre-owned: An item that has been used or worn previously. See the seller’s listing for full details and ... Read moreabout the condition
|EU Shoe Size:||38||US Shoe Size (Women's):||8|
Balenciaga Triple S Sneaker Pink 40 UK7,.
The ad set is where the targeting magic happens.Bronx Tall Leather Boot Size 40 US10 Snake Embossed Boot,
Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:
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Once you have the targeting in place, you move over to create the actual ad.
Choose your creative (a photo or video), and then create the ad copy and headline. You then connect the ad to your ManyChat JSON Growth Tool.
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Here is the opt-in flow I created for the restaurant:
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Hit “Publish” and your ad will be submitted to Facebook for approval!
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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):
- Average ad spend: $5.00 a day
- 485 new subscribers
- Cost per subscriber: $1.02 a subscriber
- Relevancy Score of 6 (out of 10)
- People see the ad around 2 times in a week (which means no ad fatigue)
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Born Carmel Womens Boots Brown 9 US 7 UK D29s,. Other than that, it just runs in the background bringing my client new customers every week!
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