DZ494 MOMA EU 37 schuhe green wildleder leder damen mokassins mokassins mokassins 42b085

DZ494 MOMA EU 37 schuhe green wildleder leder damen mokassins mokassins mokassins 42b085

DZ494 MOMA EU 37 schuhe green wildleder leder damen mokassins mokassins mokassins 42b085

Whether your hate ‘em or love ‘em, everyone has a birthday.

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“Wait! Facebook knows your birthday?” Christian Louboutin BRECHE 100 Leather Heels Pumps shoes Latte White 675,.Designer Sandals by Mimi shoes in Brown Size 3 Platform Heels Euro 36,

But it’s also great for business marketing, too!

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Having a Facebook birthday offer is a win-win situation for both the customer and the business.CLARKS DELSIE KALA WOMENS BLACK LEATHER PATENT SHOES UK 4 EU 37 NEW BOXED,.

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birthday messenger bot

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Donald J Pliner Couture Leopard Print Sling Back Heels Traci 9 1 2 M 9.5M,.  The hope is that most people will bring family or friends with them to celebrate:

birthday bot on messenger for mexican restaurant

Other ideas for birthday offers you can deploy:

  • Discount code larger than what you usually offer in your promotions
  • A birthday bundle of your products
  • A free gift in-store the month of their birthday
  • Free choice of product from your site (this works well for digital product or physical)
  • 1-hour digital service/ evaluation/ optimization

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Chloe shoes 739673 Brown 37,

Now to set up the Facebook ad!

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The ad set is where the targeting magic happens.Chandon Heel Sandal By Guihermina Size 8 39,

setting up birthday ads

Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:

targeting for a birthday bot

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Once you have the targeting in place, you move over to create the actual ad.

Choose your creative (a photo or video), and then create the ad copy and headline.  You then connect the ad to your ManyChat JSON Growth Tool.

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Here is the opt-in flow I created for the restaurant:

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CLARKS indigo Women's Eline Pump,

Hit “Publish” and your ad will be submitted to Facebook for approval!

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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):

  • Average ad spend: $5.00 a day
  • 485 new subscribers
  • Cost per subscriber: $1.02 a subscriber
  • Relevancy Score of 6 (out of 10)
  • People see the ad around 2 times in a week (which means no ad fatigue)

Dansko Women's Pro Xp Mule shoes,

campaign stats from running the birthday bot for 20 weeks

CÉLINE Black Leather Loafers EU 39 US 9 UK 6,.  Other than that, it just runs in the background bringing my client new customers every week!

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CLARKS Leather Open Toe Sandals Slides Slip On shoes Womens Sz 6.5 Bendables,

Dansko shoes Professional XP Clogs Slip On Burgundy Cabrio Medium (M, B),Learn more here.

 

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