DREAM PAIRS Women's Demilee Black Pu Pu Pu High Chunky Heel Pump shoes Size 7 BM US 93497e

DREAM PAIRS Women's Demilee Black Pu Pu Pu High Chunky Heel Pump shoes Size 7 BM US 93497e

DREAM PAIRS Women's Demilee Black Pu Pu Pu High Chunky Heel Pump shoes Size 7 BM US 93497e

Whether your hate ‘em or love ‘em, everyone has a birthday.

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“Wait! Facebook knows your birthday?” Charles David Women's Caleesi Ankle-High Leather Pump,.CHARLOTTE OLYMPIA BLACK VELVET KITTY FLAT OXFORDS, 38.5, 995,

But it’s also great for business marketing, too!

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Having a Facebook birthday offer is a win-win situation for both the customer and the business.Dr Martens 4 Loch Alfred Porcelain 14382920 Original Doc,.

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birthday messenger bot

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CARVELA Deep orange Leather-Peep Toe-Slip On-Cut Out Front Detail-4”Wedge-Sz 40M,.  The hope is that most people will bring family or friends with them to celebrate:

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Other ideas for birthday offers you can deploy:

  • Discount code larger than what you usually offer in your promotions
  • A birthday bundle of your products
  • A free gift in-store the month of their birthday
  • Free choice of product from your site (this works well for digital product or physical)
  • 1-hour digital service/ evaluation/ optimization

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Now to set up the Facebook ad!

Item specifics

Condition:
New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
UPC:

689848220209

Model:

AA-1-A5-DEMILEE-BLACK PU-SZ-07

EAN:

0689848220209

Department: womens Brand:

DREAM PAIRS

Color:

Black Pu

MPN:

AA-1-A5-DEMILEE-BLACK PU-SZ-07

ISBN:

Not Applicable

Binding: Apparel
US Shoe Size (Women's): 7 M US ProductGroup: Shoes
Style: Not Applicable

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The ad set is where the targeting magic happens.Dr Martens Polley Tattoo Print shoes (Size 3) Japanese Koi Rare Limited Edition,

setting up birthday ads

Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:

targeting for a birthday bot

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Once you have the targeting in place, you move over to create the actual ad.

Choose your creative (a photo or video), and then create the ad copy and headline.  You then connect the ad to your ManyChat JSON Growth Tool.

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Here is the opt-in flow I created for the restaurant:

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Hit “Publish” and your ad will be submitted to Facebook for approval!

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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):

  • Average ad spend: $5.00 a day
  • 485 new subscribers
  • Cost per subscriber: $1.02 a subscriber
  • Relevancy Score of 6 (out of 10)
  • People see the ad around 2 times in a week (which means no ad fatigue)

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campaign stats from running the birthday bot for 20 weeks

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