NEW J. CREW Collection Rtl 225 COLLEEN pink BALLET BALLET BALLET FLATS DUSTY PINK 6.5 ITALY cc9869

NEW J. CREW Collection Rtl  225 COLLEEN pink BALLET BALLET BALLET FLATS DUSTY PINK 6.5 ITALY cc9869

NEW J. CREW Collection Rtl 225 COLLEEN pink BALLET BALLET BALLET FLATS DUSTY PINK 6.5 ITALY cc9869

Whether your hate ‘em or love ‘em, everyone has a birthday.

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“Wait! Facebook knows your birthday?” Pleaser Women's Vanity-434 - Choose SZ color,.NIB BOTTEGA VENETA Brown Weaved Leather Loafer shoes 5.5 35.5 595,

But it’s also great for business marketing, too!

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Having a Facebook birthday offer is a win-win situation for both the customer and the business.PLEASER Sexy Hot Pink Platform 6 High Heels Mary Janes Dancer shoes DEL687 HP M,.

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birthday messenger bot

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Pleaser DELIGHT-609-5G Platforms Exotic Dancing Silver Glitter Sexy High Heels,.  The hope is that most people will bring family or friends with them to celebrate:

birthday bot on messenger for mexican restaurant

Other ideas for birthday offers you can deploy:

  • Discount code larger than what you usually offer in your promotions
  • A birthday bundle of your products
  • A free gift in-store the month of their birthday
  • Free choice of product from your site (this works well for digital product or physical)
  • 1-hour digital service/ evaluation/ optimization

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Now to set up the Facebook ad!

Item specifics

Condition:
New without box: A brand-new, unused, and unworn item (including handmade items) that is not in original packaging or ... Read moreabout the condition
Heel Height: Flat (0 to 1/2 in.)
Brand:

J.CREW Collection

Color:

Dusty Pink

Country/Region of Manufacture: Italy US Shoe Size (Women's): US 6.5
Toe Type: Round Toe Material: Leather
Style: Ballet Flats Width: Medium (B, M)
Fastening: Slip On UPC:

Does not apply

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The ad set is where the targeting magic happens.NEW HOTTER WOMEN’S COMFORT CONCEPT AMETHYST GRAPE JUICE LEATHER SHOES UK SIZE 9,

setting up birthday ads

Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:

targeting for a birthday bot

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Once you have the targeting in place, you move over to create the actual ad.

Choose your creative (a photo or video), and then create the ad copy and headline.  You then connect the ad to your ManyChat JSON Growth Tool.

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Here is the opt-in flow I created for the restaurant:

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Hit “Publish” and your ad will be submitted to Facebook for approval!

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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):

  • Average ad spend: $5.00 a day
  • 485 new subscribers
  • Cost per subscriber: $1.02 a subscriber
  • Relevancy Score of 6 (out of 10)
  • People see the ad around 2 times in a week (which means no ad fatigue)

Nine West Women's VAHAN Leather Wedge Sandal,

campaign stats from running the birthday bot for 20 weeks

Nine West Ebba Women Lace-up Pumps (5.5M, Redgold),.  Other than that, it just runs in the background bringing my client new customers every week!

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New Jimmy Choo 39.5 9.5 Aza Pointy Toe Pump Low heel Beige Nude Patent Leather,Learn more here.

 

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