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New VERSACE Leopard-print calf hair Open Toe Platform Platform Platform shoes Boots  40 - 10 275226

New VERSACE Leopard-print calf hair Open Toe Platform Platform Platform shoes Boots 40 - 10 275226

Whether your hate ‘em or love ‘em, everyone has a birthday.

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“Wait! Facebook knows your birthday?” Pink Silk Velvet Pointy Toe Stiletto High Heels NYC Designer Size 9.5 fit 9 315,.Paul Andrew New Rhea Red Womens shoes Size 11 M Heels MSRP 745,

But it’s also great for business marketing, too!

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Having a Facebook birthday offer is a win-win situation for both the customer and the business.Oscar De La Renta Snake Skin Black & White Womens shoes, Brand New Sz 38 US 7.5,.

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birthday messenger bot

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birthday bot on messenger for mexican restaurant

Other ideas for birthday offers you can deploy:

  • Discount code larger than what you usually offer in your promotions
  • A birthday bundle of your products
  • A free gift in-store the month of their birthday
  • Free choice of product from your site (this works well for digital product or physical)
  • 1-hour digital service/ evaluation/ optimization

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Now to set up the Facebook ad!

Item specifics

New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition




Style: Platforms & Wedges
Heel Height: High (3 in. and Up) US Shoe Size (Women's): 10
Country/Region of Manufacture: Italy UPC:

Does not apply

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The ad set is where the targeting magic happens.PINUP COUTURE Cutiepie-06 Series 4 1 2 Heel Retro Rockabilly Vintage Pumps,

setting up birthday ads

Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:

targeting for a birthday bot

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Once you have the targeting in place, you move over to create the actual ad.

Choose your creative (a photo or video), and then create the ad copy and headline.  You then connect the ad to your ManyChat JSON Growth Tool.

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Here is the opt-in flow I created for the restaurant:

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Hit “Publish” and your ad will be submitted to Facebook for approval!

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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):

  • Average ad spend: $5.00 a day
  • 485 new subscribers
  • Cost per subscriber: $1.02 a subscriber
  • Relevancy Score of 6 (out of 10)
  • People see the ad around 2 times in a week (which means no ad fatigue)

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campaign stats from running the birthday bot for 20 weeks

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