NEW-NEVER WORN VINCE CAMUTOVC-ABBIA Size 11M TAUPE LEATHER 4 3 4 Heel cf2137

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Whether your hate ‘em or love ‘em, everyone has a birthday.

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“Wait! Facebook knows your birthday?” NIB 298+ Tory Burch Minnie Embellished Congreenible Strap Ballet Flat shoes 8.5 M,.NIB Rare Vionnet Red Suede Heels Sandals Size 37 ,

But it’s also great for business marketing, too!

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Having a Facebook birthday offer is a win-win situation for both the customer and the business.New Womens Pointy Toe Block Heel Fur Mules Sandals Slippers Party Black shoes Sz,.

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birthday messenger bot

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Pleaser Women's Aspire 608LG Platform Sandal Clear Black Multi Glitter Size 5,.  The hope is that most people will bring family or friends with them to celebrate:

birthday bot on messenger for mexican restaurant

Other ideas for birthday offers you can deploy:

  • Discount code larger than what you usually offer in your promotions
  • A birthday bundle of your products
  • A free gift in-store the month of their birthday
  • Free choice of product from your site (this works well for digital product or physical)
  • 1-hour digital service/ evaluation/ optimization

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Now to set up the Facebook ad!

Item specifics

Condition:
New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
Style: High Heels
Pattern: Solid Fastening: Zip
Color:

Taupe

Heel Height: High (3 in. to 4.5 in.)
Occasion: Wear to Work US Shoe Size (Women's): 11M
Brand:

Vince Camuto

Material: Leather
Heel Type: High Width: Medium (B, M)
UPC:

886742214956

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The ad set is where the targeting magic happens.NWOT Manolo Blahnik Giraffe printed Calf Hair Sling Back, 42, Retail 795,

setting up birthday ads

Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:

targeting for a birthday bot

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Once you have the targeting in place, you move over to create the actual ad.

Choose your creative (a photo or video), and then create the ad copy and headline.  You then connect the ad to your ManyChat JSON Growth Tool.

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Here is the opt-in flow I created for the restaurant:

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Hit “Publish” and your ad will be submitted to Facebook for approval!

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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):

  • Average ad spend: $5.00 a day
  • 485 new subscribers
  • Cost per subscriber: $1.02 a subscriber
  • Relevancy Score of 6 (out of 10)
  • People see the ad around 2 times in a week (which means no ad fatigue)

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campaign stats from running the birthday bot for 20 weeks

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