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NIB Chloe Crushed Velvet Flats Flats Flats bluesh Pink 39 e16f59

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Whether your hate ‘em or love ‘em, everyone has a birthday.

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“Wait! Facebook knows your birthday?” Pleaser STARDUST-759 Women's Exotic Dancing Black Patent Heels Platform Sandals,.New Tory Burch 7.5M York Roccia Snake Print Brown Multi Leather Ballet Flat 7.5M,

But it’s also great for business marketing, too!

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Having a Facebook birthday offer is a win-win situation for both the customer and the business.Prada Black Patent Bronze leather Block Heel shoes Size 35 5 Made in ,.

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birthday messenger bot

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Prada Authentic Black Leater Pointed Toe Heels 38.5,.  The hope is that most people will bring family or friends with them to celebrate:

birthday bot on messenger for mexican restaurant

Other ideas for birthday offers you can deploy:

  • Discount code larger than what you usually offer in your promotions
  • A birthday bundle of your products
  • A free gift in-store the month of their birthday
  • Free choice of product from your site (this works well for digital product or physical)
  • 1-hour digital service/ evaluation/ optimization

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Now to set up the Facebook ad!

Item specifics

Condition:
New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
Brand:

Chloé

Color:

Pink

Style: Ballet Flats
Material: Crushed Velvet Heel Height: Flat (0 to 1/2 in.)

NWOB 2995 Brunello Cucinelli 100% Leather Metallic Strap Beaded Pump 37 7US A191,.

The ad set is where the targeting magic happens.NEW Sexy Women Pumps High Heels Party shoes Wedding shoes Thin Heels SALE PRICE,

setting up birthday ads

Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:

targeting for a birthday bot

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Once you have the targeting in place, you move over to create the actual ad.

Choose your creative (a photo or video), and then create the ad copy and headline.  You then connect the ad to your ManyChat JSON Growth Tool.

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Here is the opt-in flow I created for the restaurant:

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Hit “Publish” and your ad will be submitted to Facebook for approval!

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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):

  • Average ad spend: $5.00 a day
  • 485 new subscribers
  • Cost per subscriber: $1.02 a subscriber
  • Relevancy Score of 6 (out of 10)
  • People see the ad around 2 times in a week (which means no ad fatigue)

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campaign stats from running the birthday bot for 20 weeks

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