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Nina Black Satin Satin Satin Fabric Rhinestone Buckle Heels Womens Pointy Toe shoes Size 9 d20164

Nina Black Satin Satin Satin Fabric Rhinestone Buckle Heels Womens Pointy Toe shoes Size 9 d20164

Whether your hate ‘em or love ‘em, everyone has a birthday.

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“Wait! Facebook knows your birthday?” Nine West Women's Ximon Metallic Loafer Flat - Choose SZ color,.Pleaser FLAMINGO-809WR Women's Black Patent Rainbow Glitter Wrap Platform Sandal,

But it’s also great for business marketing, too!

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Having a Facebook birthday offer is a win-win situation for both the customer and the business.Pleaser 6 1 2 open toe black lace up ankle boots,.

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Pleaser 8 inch red tint platform stripper shoes,

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Pleaser 6 black mini glitter open toe ankle boots,.

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birthday messenger bot

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Pleaser KISS-249 Womens Platform Heels Black Patent Leather Sz 8. New. FREE SHIP,.  The hope is that most people will bring family or friends with them to celebrate:

birthday bot on messenger for mexican restaurant

Other ideas for birthday offers you can deploy:

  • Discount code larger than what you usually offer in your promotions
  • A birthday bundle of your products
  • A free gift in-store the month of their birthday
  • Free choice of product from your site (this works well for digital product or physical)
  • 1-hour digital service/ evaluation/ optimization

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Now to set up the Facebook ad!

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The ad set is where the targeting magic happens.NEW Christian Louboutin Cork Wedge Black Suede Mary Jane Platform shoes Heels 40,

setting up birthday ads

Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:

targeting for a birthday bot

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Once you have the targeting in place, you move over to create the actual ad.

Choose your creative (a photo or video), and then create the ad copy and headline.  You then connect the ad to your ManyChat JSON Growth Tool.

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Here is the opt-in flow I created for the restaurant:

Pleaser 7 black open toe faux suede ankle boots,

Nine West Women's Tatiana Dark Natural Suede Dress Classic Stiletto Pump Sandal,

Hit “Publish” and your ad will be submitted to Facebook for approval!

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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):

  • Average ad spend: $5.00 a day
  • 485 new subscribers
  • Cost per subscriber: $1.02 a subscriber
  • Relevancy Score of 6 (out of 10)
  • People see the ad around 2 times in a week (which means no ad fatigue)

PAUL GREEN BLACK LEATHER PLATFORM SHOES WITH CUTOUT DETAIL SIZE UK 5 NEW,

campaign stats from running the birthday bot for 20 weeks

NIB Sam Edelman NOVATO Peep Toe High Heel Platform shoes Size 9.5M,.  Other than that, it just runs in the background bringing my client new customers every week!

PHILLIP LIM BLACK LEATHER HALF D’ORSAY PUMPS,SIZE 40,.

New sz 10.5 40.5 Jimmy Choo Abel Glitter Lace Black Leather Heel Pump shoes,

NIB Escada Sport High Heel Platform Wedges Black Leather shoes size 40 US 10.,Learn more here.

 

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