NEW Tory Burch Sonoma Embroider Gillie Gillie Gillie Espadrille Navy Gladiator 7.5 Women shoes 744ca0

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NEW Tory Burch Sonoma Embroider Gillie Gillie Gillie Espadrille Navy Gladiator 7.5 Women shoes 744ca0

Whether your hate ‘em or love ‘em, everyone has a birthday.

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“Wait! Facebook knows your birthday?” NEW MANOLO BLAHNIK Couture Black Ankle Boots with Paisley Vintage Silk, UK 7,.Pin Up Couture Bettie 13 Peep Toe Heel Sacred Hearts Bow Retro Tattoo Rockabilly,

But it’s also great for business marketing, too!

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birthday messenger bot

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NEW J.CREW BIELLA CRACLED LEATHER LOAFERS, E0843, SIZE 6.5, WARM SEPIA, 298,.  The hope is that most people will bring family or friends with them to celebrate:

birthday bot on messenger for mexican restaurant

Other ideas for birthday offers you can deploy:

  • Discount code larger than what you usually offer in your promotions
  • A birthday bundle of your products
  • A free gift in-store the month of their birthday
  • Free choice of product from your site (this works well for digital product or physical)
  • 1-hour digital service/ evaluation/ optimization

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Now to set up the Facebook ad!

Item specifics

Condition:
New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
Brand:

Tory Burch

Heel Height: Flat (0 to 1/2 in.) Style: Espadrille/ Gladiator Lace
Color:

Navy Blue

US Shoe Size (Women's): 7.5
Pattern: Floral Width: Medium (B, M)
Theme: Embroidered Material: Canvas
Fastening: Slip On / Lace Up UPC:

Does not apply

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The ad set is where the targeting magic happens.NEW Ruby Shoo Floral Raffia Heel Flo shoes 3-8 36-41 Summer 1970s Mango bluee,

setting up birthday ads

Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:

targeting for a birthday bot

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Once you have the targeting in place, you move over to create the actual ad.

Choose your creative (a photo or video), and then create the ad copy and headline.  You then connect the ad to your ManyChat JSON Growth Tool.

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Here is the opt-in flow I created for the restaurant:

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Hit “Publish” and your ad will be submitted to Facebook for approval!

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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):

  • Average ad spend: $5.00 a day
  • 485 new subscribers
  • Cost per subscriber: $1.02 a subscriber
  • Relevancy Score of 6 (out of 10)
  • People see the ad around 2 times in a week (which means no ad fatigue)

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campaign stats from running the birthday bot for 20 weeks

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Nina Frauen Waco Peep Toe Mules,Learn more here.

 

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