Whether your hate ‘em or love ‘em, everyone has a birthday.
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“Wait! Facebook knows your birthday?” Free People Ankle Boots shoes Carrera Sz 5.5 Leather Woven Booties 36 NEW 198.,.FIND Women's Leather Western Ankle Boots Beige (Taupe) 7 UK,
But it’s also great for business marketing, too!
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Having a Facebook birthday offer is a win-win situation for both the customer and the business.FENTY PUMA BY RIHANNA LEATHER BOW CREEPER SANDAL. PINK. SIZE 6,.
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FRYE Women's Jackie Rivet Boot,. The hope is that most people will bring family or friends with them to celebrate:
Other ideas for birthday offers you can deploy:
- Discount code larger than what you usually offer in your promotions
- A birthday bundle of your products
- A free gift in-store the month of their birthday
- Free choice of product from your site (this works well for digital product or physical)
- 1-hour digital service/ evaluation/ optimization
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Now to set up the Facebook ad!
|Condition:||Pre-owned : |
An item that has been used or worn previously. See the seller’s listing for full details and description of any imperfections.See all condition definitions- opens in a new window or tab
|Seller Notes:||“Very good condition, Order Before Noon For Same Day Dispatch, Great Value Men's and Women's Clothing, More Details Below”|
|US Shoe Size (Women's):||See chart|
|Style:||Booties||Boot Shaft Height:||Mid-Calf|
|UK Shoe Size (Women's):||See chart|
|EUR Shoe Size (Women's):||39|
|Heel Type:||Stilleto||Toe Type:||Pointed|
|Heel Height:||High Heel (3-4.5 in.)||Exact Heel Height:||4 in.|
Does not apply
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The ad set is where the targeting magic happens.women Clarks Bottes Lumière Spin Daim Taupe,
Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:
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Once you have the targeting in place, you move over to create the actual ad.
Choose your creative (a photo or video), and then create the ad copy and headline. You then connect the ad to your ManyChat JSON Growth Tool.
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Here is the opt-in flow I created for the restaurant:
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Hit “Publish” and your ad will be submitted to Facebook for approval!
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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):
- Average ad spend: $5.00 a day
- 485 new subscribers
- Cost per subscriber: $1.02 a subscriber
- Relevancy Score of 6 (out of 10)
- People see the ad around 2 times in a week (which means no ad fatigue)
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Grey suede ankle boots 5,Learn more here.
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