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Whether your hate ‘em or love ‘em, everyone has a birthday.

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But it’s also great for business marketing, too!

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Having a Facebook birthday offer is a win-win situation for both the customer and the business.Jack Wolfskin Womens Portland Cruise Low Fabric Low Top, Hot Coral, Size 9.0,.

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birthday messenger bot

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Inov8 F-Lite 215 Cross-Training Women's shoes,.  The hope is that most people will bring family or friends with them to celebrate:

birthday bot on messenger for mexican restaurant

Other ideas for birthday offers you can deploy:

  • Discount code larger than what you usually offer in your promotions
  • A birthday bundle of your products
  • A free gift in-store the month of their birthday
  • Free choice of product from your site (this works well for digital product or physical)
  • 1-hour digital service/ evaluation/ optimization

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Jessica Simpson Womens Ciarah Winter Boot- Pick SZ color.,

HÖGL Women's 5-10 1320 Low-Top Sneakers orange (Papaya) 6 UK,

Now to set up the Facebook ad!

Item specifics

Condition:
New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
weigh: about 760 g
Brand:

Unbranded

Toe Shape: Pointed Toe
Boot Height: Ankle Lining Material: Short Plush
With Platforms: Yes Platform Height: 0-3cm
Department Name: Adult Fashion Element: Buckle
Style: Booties Heel Height: about 6cm
US Shoe Size (Women's): US 2 Fit: Fits true to size, take your normal size

Isaac Mizrah Leslie Leather MEDIUM Calf Lace Detail Riding Boots BROWN 8.5W NEW,.

The ad set is where the targeting magic happens.Jordan Nike Men's Flight Luxe Training shoes,

setting up birthday ads

Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:

targeting for a birthday bot

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Once you have the targeting in place, you move over to create the actual ad.

Choose your creative (a photo or video), and then create the ad copy and headline.  You then connect the ad to your ManyChat JSON Growth Tool.

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Here is the opt-in flow I created for the restaurant:

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Hit “Publish” and your ad will be submitted to Facebook for approval!

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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):

  • Average ad spend: $5.00 a day
  • 485 new subscribers
  • Cost per subscriber: $1.02 a subscriber
  • Relevancy Score of 6 (out of 10)
  • People see the ad around 2 times in a week (which means no ad fatigue)

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campaign stats from running the birthday bot for 20 weeks

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J. Renee Women's Karwin Open Toe Slingback Taupe Lizard Print Patent,Learn more here.

 

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