Whether your hate ‘em or love ‘em, everyone has a birthday.
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“Wait! Facebook knows your birthday?” MTNG Women's's 69483 Trainers bluee (Yoda Navy High Light bluee Yoda Nude C45061),.NEW ALEXANDER MCQUEEN Women Oversized Sole Sneaker Low Top gold 36.5 US 6.5,
But it’s also great for business marketing, too!
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Having a Facebook birthday offer is a win-win situation for both the customer and the business.MBT shoes bluee pink textile nabuk women sneakers EU 39 AC840,.
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Mephisto SANO Women's Volodia Walking shoes, Tan, Size 10.0 US 8 UK,Naturalizer Frauen Zarie Pumps rund Leder Fashion Stiefel red Groesse 8 US 39 E,.New Balance Men's Arishi V1 Fresh Foam Running shoes,.
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brown Adidas Originals Los Angeles W BB5343,
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New Balance Wl 574 Syf Women shoes Women's Casual Trainers Dragon Fruit WL574SYF,. The hope is that most people will bring family or friends with them to celebrate:
Other ideas for birthday offers you can deploy:
- Discount code larger than what you usually offer in your promotions
- A birthday bundle of your products
- A free gift in-store the month of their birthday
- Free choice of product from your site (this works well for digital product or physical)
- 1-hour digital service/ evaluation/ optimization
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Now to set up the Facebook ad!
|Condition:||Pre-owned : |
An item that has been used or worn previously. See the seller’s listing for full details and description of any imperfections.See all condition definitions- opens in a new window or tab
|Seller Notes:||“Base has minor discoloring, Sole has minor wear, Heel has minor wear / Please refer to last 3 images.”|
|UK Shoe Size (Women's):||5.5 US / 3.5 UK||Pattern:||Solid|
Does not apply
Mercibeaucoup, shoes 218395 BlackｘMulticolor 0,.
The ad set is where the targeting magic happens.Merrell Women's Moab 2 Gtx Hiking shoes, Sedona Sage, 7.5 M US,
Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:
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Once you have the targeting in place, you move over to create the actual ad.
Choose your creative (a photo or video), and then create the ad copy and headline. You then connect the ad to your ManyChat JSON Growth Tool.
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Here is the opt-in flow I created for the restaurant:
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Hit “Publish” and your ad will be submitted to Facebook for approval!
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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):
- Average ad spend: $5.00 a day
- 485 new subscribers
- Cost per subscriber: $1.02 a subscriber
- Relevancy Score of 6 (out of 10)
- People see the ad around 2 times in a week (which means no ad fatigue)
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Marks & Spencer M&S Collection T029814 Waterproof Lace-up Ankle Boots,. Other than that, it just runs in the background bringing my client new customers every week!
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