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Nike Air Max Max Max 720 Lava Glow Sea Green Size 6 7 8 9 Womens shoes AR9293-600 511c5f

Nike Air Max Max Max 720 Lava Glow Sea Green Size 6 7 8 9 Womens shoes AR9293-600 511c5f

Whether your hate ‘em or love ‘em, everyone has a birthday.

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“Wait! Facebook knows your birthday?” New Natural Comfort Austin Womens Comfortable Leather Ankle Boots,.New Balance Womens Wl696kc Brown Fashion Sneaker Size 8.5 (185751),

But it’s also great for business marketing, too!

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Having a Facebook birthday offer is a win-win situation for both the customer and the business.New Womens Lace Up Ankle Boots Embroidered Floral shoes Block Mid Heel Booties,.

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birthday messenger bot

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New Hunac Orlite Embroidered Leather Lace Up Boot Size 6,.  The hope is that most people will bring family or friends with them to celebrate:

birthday bot on messenger for mexican restaurant

Other ideas for birthday offers you can deploy:

  • Discount code larger than what you usually offer in your promotions
  • A birthday bundle of your products
  • A free gift in-store the month of their birthday
  • Free choice of product from your site (this works well for digital product or physical)
  • 1-hour digital service/ evaluation/ optimization

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Now to set up the Facebook ad!

Item specifics

Condition:
New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
Brand:

Nike

Style: Athletic Sneakers US Shoe Size (Women's): See Drop Down Menu

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The ad set is where the targeting magic happens.New Scale 247v2, Woman Sneakers,

setting up birthday ads

Under detailed targeting, this is where you choose the “Upcoming Birthday” Life Event:

targeting for a birthday bot

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Once you have the targeting in place, you move over to create the actual ad.

Choose your creative (a photo or video), and then create the ad copy and headline.  You then connect the ad to your ManyChat JSON Growth Tool.

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Here is the opt-in flow I created for the restaurant:

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Hit “Publish” and your ad will be submitted to Facebook for approval!

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Here are some of my stats after deploying a birthday bot for 20 weeks (see image below):

  • Average ad spend: $5.00 a day
  • 485 new subscribers
  • Cost per subscriber: $1.02 a subscriber
  • Relevancy Score of 6 (out of 10)
  • People see the ad around 2 times in a week (which means no ad fatigue)

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campaign stats from running the birthday bot for 20 weeks

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New Women's Round Toe Lace up Mesh Wedge Heels Ankle Boots Casual shoes size,Learn more here.

 

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